What is a Google Adds

Is an online advertising platform by Google.
It allows businesses to show ads on Google Search, YouTube, and partner websites to attract traffic, leads, and sales.

In Google Adds, common types of campaigns are:

  • Search Campaigns – Text ads on Google search results.

  • Demand Gen- It focuses on creating awareness and interest by showing visually rich ads on YouTube, Discover, and Gmail to drive demand.

  • Shopping Campaigns – Product ads in Google Shopping.

  • Performance Max – Ads across all Google channels automatically.

  • App Campaigns – Promote mobile apps.